Although Tesla lost $294 million in 2014, the company sold Model S 31,655 vehicles for the whole year, which was lower than the company's previous forecast of 35,000 vehicles delivered to the market, mainly due to lower-than-expected Chinese market. At the same time, because BYD is an innovative and backward-oriented car company, it hopes to achieve the continuous launch of innovative products by mastering the whole industry chain technology.
Global Tesla China BYD 2015 new energy vehicle sales at least doubled On February 16th, the Ministry of Science and Technology released the “National Key R&D Plan New Energy Vehicle Key Specialized Implementation Plan (Draft for Comment)” to maintain 5 million new energy vehicle ownership in 2020 The goal is to propose a new standard for the car's power battery cell specific energy to 200 wh/kg in 2015. According to statistics, in 2009-2013, the country has promoted about 70,000 new energy vehicles. In 2014, under the series policy plus, the cumulative sales volume reached 74,800 units, a 3.2-fold increase. The "plan" proposes that the target of 5 million vehicles will be unchanged by 2020, and will set specific targets for the progress of power battery and motor technology. Ping An Securities believes that the promotion of new energy vehicles in 2016-2020 must open up the private consumption sector to complete the above-mentioned promotion goals. This requires policies to continue to increase the code to promote continuous improvement of technology and continuous improvement of product cost performance. Therefore, this year's related supporting support policies will continue to increase in size. At the same time, local manufacturers actively innovate business models, avoiding major problems such as high acquisition cost, short cruising range and long charging time, which is conducive to opening up market demand and optimistic about the sales of new energy vehicles at least this year. Doubled growth.
Haitong Securities believes that BYD's products and technology reserves are the most abundant and leading among the current domestic new energy vehicle manufacturers. In 2013 and 2014, BYD's new energy vehicle sales were 3,129 units and 20,972 units respectively. Haitong Securities predicts that sales of BYD new energy vehicles are expected to reach 70,000 units and 140,000 units in 2015 and 2016. As the market develops and new models are exposed, future sales forecasts may still need to be revised upwards. Combined with sales information, BYD's 2015-2016 new energy vehicle revenue scale is expected to reach 26.3 billion yuan and 45.7 billion yuan respectively. The green brand positioning and green technology advantages of BYD's new energy vehicles have been deeply rooted in the hearts of the people. It is expected that BYD will account for 10%-15% of the market for new energy commercial vehicles, and 20%-25% for pure electric vehicles. BYD will lead the market in the new energy passenger vehicle market, and will account for more than 70% of the early market share. In the future, it will maintain a market share of 30%-35% in the national market.
In the past, BYD was under the control of small-scale and old-fashioned industries. The core components and raw materials were self-supplied. Although it was beneficial to design products flexibly, it restricted product quality and resource efficiency. In the future, BYD is expected to open up its procurement system and will set off a major investment opportunity. Songzhi and Luzhou Pearl will extend from BYD's new energy bus package to the new energy passenger car.

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